Explore the reality of take-home pay, debt, and wealth. See where your finances truly stand in the bigger UK picture. he question "What do you earn?" is socially taboo, yet it is the metric by which we often secretly measure our success. But the number on your payslip is only half the story. A salary of £30,000 tells a completely different story in the North East than it does in the South East. We are digging into the data of disposable income—the money you actually have left after the essentials are paid. Why does this matter? Because the "cost of living" crisis has morphed into a "cost of working" reality. Commuting costs, childcare ratios, and regional tax burdens shift the goalposts of wealth constantly. By comparing your income not just to the national average, but to your specific region and peer group, we turn "pay envy" into financial intelligence. This isn't just about asking for a raise; it's about understanding the real purchasing power of your time and labor in today's economy.

Track price surges, the bite of inflation, and the changing reality of the average British shopping basket. The supermarket shop is the most frequent, visceral touchpoint we have with the economy. It is where inflation stops being a percentage on the news and becomes a shock at the checkout. But the story isn't just that "things are more expensive." It is about what we are sacrificing. The data shows a shift in psychology: the trade-down from premium brands to value ranges, and the silent creep of "shrinkflation" where we pay the same for less. For businesses and households alike, this shift in the "shopping basket" is a leading indicator of confidence. When basics become luxuries, behaviour changes. We track these changes not to depress you, but to validate the pinch you are feeling. Understanding which specific categories—dairy, fuel, fresh produce—are driving the rise helps you budget smarter and proves that the "cost of survival" isn't just in your head; it's on the shelf.

Discover why life expectancy varies by postcode and how local health gaps dictate the quality of our years ahead. We often talk about "Life Expectancy" (how long we live), but the metric that actually matters is "Healthy Life Expectancy" (how long we live well). There is a stark "postcode lottery" in the UK where two towns, just miles apart, can have a gap of ten years in healthy living. This isn't just a medical statistic; it is a story of infrastructure, air quality, green spaces, and community investment. This data is personal. It asks: Is your environment actively supporting your longevity, or is it working against it? For us, highlighting these disparities is about accountability. It pushes the conversation beyond "eat well and exercise" to the structural realities of where we live. Your health is your most valuable asset; understanding the external risks to that asset is the first step in protecting it.

Analyze the shifting balance of debt vs. opportunity and what 'access' really means for students today. For decades, the university degree was sold as the golden ticket to social mobility and higher earnings. Today, the math has changed. With student debt soaring and the "graduate premium" (the extra money you earn for having a degree) shrinking in many sectors, the decision to go to Uni is no longer a no-brainer—it is a high-stakes investment calculation. We are looking at this through the lens of Return on Investment (ROI), not just tradition. Is the debt burden locking young people out of the housing market later? Does "access" mean the same thing for a student in a coastal town as it does for one in a city? This narrative matters because education shapes our future workforce. If the ladder of opportunity is missing rungs, we need to know exactly where they are broken so we can fix them—or find new ways to climb.

Uncover trends in hidden and reported crime to understand how safety and justice are evolving near you. Safety is a feeling as much as it is a fact. While traditional stats might show burglary falling in some areas, the rise of "invisible" crime—fraud, cyber-crime, and digital theft—is exploding. This creates a strange paradox where our streets might look safer, but our bank accounts feel more vulnerable. The data often hides what matters most to residents: anti-social behaviour and the low-level disorder that erodes community pride. We bridge the gap between police reports and public sentiment. This matters for everything from your peace of mind to your property value. By understanding the type of crime prevalent in your area, you move from vague anxiety to practical awareness. We want to show the full picture of modern justice, looking at not just what is reported, but what is actually being solved.

Explore the data on trust, loneliness, and relationships to see how our social ties are shifting in a modern Britain. We are the most digitally connected generation in history, yet the data suggests we are facing a "loneliness epidemic." The breakdown of traditional community hubs—pubs, youth clubs, local libraries—has left a void in our social fabric. This isn't just a sentimental issue; social isolation is a public health crisis and a massive economic drain. The "lived experience" here is the difference between having 500 followers and having one neighbor you can trust with a spare key. We are mapping the metrics of social cohesion—volunteering rates, trust surveys, and family proximity—to ask: Are we building communities, or just housing estates? This affects everyone, from the young professional working remotely to the retiree living alone. Rebuilding connection starts with admitting where it has been lost.